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“I would recommend Derek to anyone who is looking to any form of online writing. He did a fantastic job in a short time frame and delivered an exceptional end product. I will work with Derek again without a doubt. Thanks again for such quality work.”
Jon Gerber - Anduro Marketing

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For Top Level Conversions You Need a Top Level Web Copywriter

Getting a product sold online is nothing like selling a product in a brick and mortar store front.

A user can’t interact with, pickup, examine, taste, smell, touch or manipulate your product in any way in the online environment.  That means that you have to rely on your sales page writing to make the sale.

You need a web copywriter that can

  • Identify your target audience
  • Connect with your target audience
  • Provide compelling content to inspire conversions
  • Set your visitors up with irresistible offers

That can be extremely difficult given how skeptical many people are when it comes to spending money online.  The number of scams running rampant doesn’t help the plight of the legit marketer or organization trying to sell their products through a sales page or squeeze page.

Because you rely on copy to sell a product, it takes a strong content marketing strategy coupled and powerful copy from a web copywriter to produce the highest conversion rates.  With generic copy on your sales page, such as content thrown together in your spare time, the sales aren’t likely to inspire early retirement.

You need content on your sales page that is going to deliver results.

Generic copy from an unskilled web copywriter might get you something in the range of 2 – 4% conversion rates.  That’s pretty average, but who wants to settle for average?  You can easily hit 10-30% conversion and more with the right web copywriter.

In order to hit those higher conversions I bring best to the table as your web copywriter:

  • Targeted research within your niche
  • Competitive research
  • Buyer demographic research
  • Product review and use where necessary
  • On-page conversion optimization tactics
  • Sales funnel optimization to reduce abandonment

The research we do allows us to take that monstrosity that you want to market and transform it into something that is wholly clean and presentable – as well as desirable – to your target audience.

That research is key to connecting with your buyers and engaging their interests.

Connecting with Your Buyers

You can’t sell something to someone if you don’t know what they need.  Most importantly, people don’t care about your product. They care about finding a solution to their problem.  Our targeted research helps us identify that problem (their needs), empathize with the buyer and present you as the source of the solution within the content of your sales page or squeeze page.

Perfection Takes Time

We’re not one of those copywriter firms that can turn around a sales page in a day or three – that might seem desirable but you can guarantee that someone pushing copy out that fast didn’t bother to research your market or your targeted buyer.  We take the time to dig into the most relevant information we can find to produce copy that sells.

One would think that if were going to try and market or sell our own sales page services that we would have written this section in sales page format with all the bells, whistles and vector art – unfortunately everyone replicates sales page formats and we’re not of the mind to mimic competition.

You shouldn’t be either.

Unique Content Builds Authority

When we complete the research and begin crafting your sales page content, we ensure that we’re delivering a sales front that doesn’t look like the traditional “white picket fence” sales page that everyone else is writing up within your niche.

They’re not all writing in that format because it works, they’re just copying one another because they don’t know what to do and they think it works because someone else is doing it.

Your sales page will outperform the competition because it will be different.  It won’t be cookie cutter:

  • Unique headline variations
  • Strong bullets that drive the message
  • Engaging content
  • Calls to action with gravity
  • Custom page design
  • Proven methods that convert
  • Content that educates
  • Copy that builds credibility

Whether you’re looking for a long form sales page utilizing a broad range of techniques over several thousand words, or a squeeze page that stays above the fold to rapidly punch the user on arrival – we can craft sales copy that converts.

If you’ve got a sales page that’s performing poorly and you’d like to optimize your conversion rates, we can help with that as well.

For Sample Case Studies Submit An Estimate Request Or Call Us Today For Your Free Estimate
(734) 322-9617